creative design

Art direction, story development, presentation design and motion graphics for the annual HLN Upfront sales presentation.

The presentation content and design incorporated the public reveal of the newly redesigned HLN network branding and on-air graphics.

Cooperative art direction of the key art in-studio photoshoots featuring HLN’s news personalities and new network colors and graphics.

(Only select slides shown. Proprietary info removed for display purposes.)

Project Type: Upfront Presentation | Motion Graphics

Firm: Warner Bros. Discovery (formerly Turner
Broadcasting) New York, NY

Client: Headline News
New York, NY

Wil Gray: Presentation Strategy | Art Direction | Creative Design | Motion Graphics

CCO: Scot Safon
Creative Director: Amiee Schier
Design Dir.: Susan Reische